Marketing today is a highly specialized field, containing many subdomains and specific disciplines. Each business's marketing needs — and the team it subsequently assembles — will vary based on who its customers are and where they live across the digital and physical landscape. The situation can be even more complicated for global companies, which look to target customers in numerous regional markets. These organizations must often negotiate a knowledge gap: Employees overseeing marketing efforts from the company headquarters don't have the local expertise ...from Recruiter - Daily Career Articles, Tips and Trends https://ift.tt/37BlRGx
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